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How sandy.gerber123 started their book cover journey
BRAND CHATTER™ - 5 Simple Steps to Brand Your Business to Stand Out, Create BRAND CHATTER™ and Grow Sales.
For over 20 years, Sandy Gerber has been creating “BRAND CHATTER™” for companies of all sizes across North America including well-known companies such as Molson Canada, BCLC, TD Canada Trust, UBC, St. John Ambulance, Board of Trade, Grand Marnier, Appleton, HSBC and more. Gerber was the Chief Experience Officer (CEO) of the award winning NEXT Marketing Agency Inc. Named as a Business in Vancouver’s Top 100 Fastest Growing Companies in B.C., Gerber’s company NEXT set a unique innovative standard in marketing. Today, Sandy spends her valuable time as a marketing consultant, event speaker and writer with a passion in helping small business owners to succeed in their marketing.
Grow your Business by Creating BRAND CHATTER™.
•Do you want to increase your sales without spending a fortune on marketing and advertising?
•Do you want to know what to say to make your business stand out from your competitors?
•Have you already tried to develop your brand and it is not working for you?
•Are you ready to confidently state WHY customers should buy from you?
In BRAND CHATTER™, you’ll discover:
•The Simple 5 Step Process to Grow Your Sales
•Step -By – Step Instructions For Creating Your “Elevator Pitch”
•How To Grow A Business from A Bedroom to Top 100 Fastest Growing Companies
•The Most Effective Element of Successful Marketing Messaging
•Which of the 4 Business Motivators is Ideal For Your Business
•How to Stand Apart From Your Competition (and leave them in the dust)
•What Your Customers Need From You to Buy From You
•5 Elements of Effective Marketing Messaging
•What To Say to Get People Talking About Your Business
Sandy also covers everything you need to know to phrase your marketing messages, so they are easy to say and draws the attention of your ideal customers.
You do not need to waste money hiring a freelancer or agency to overcharge you to create what you can do yourself. This book will provide you a simple path to creating your marketing messaging that directly gets people talking about your business.
entrepreneurs, business owners, new marketers, brand managers
All the online options (Kindle, apple, Play,Kobo, etc.)
What colors do you want to see in your design?
>> PLEASE USE LOGO PROVIDED
>>Image size needs to be : 1604 x 2560. I want the Brand Chatter logo to be the focus of the cover as it is the book's name and strong emphasis on the subtitle. Use of some illustration or imagery to emphasize growth of sales and people chatting to others about business brands.
Needs to look familiar and professional and create a sense of urgency. Perhaps the logo is inside a ripped effect on the page? Perhaps there is background imagery emphasizing people illustration talking, spreading word of mouth. Really looking for an impact with the cover making people want to buy it urgently.
What to avoid
Stay away from clip art type of imagery and obvious symbols that are overused in book covers. Do NOT go the design route of the cover sample attached. I did that in Canva.