paridhi1 got their new logo & brand identity pack by running a design contest:
Logo for a new kind of adult education: life-skills education
Check out paridhi1's Logo & brand identity pack contest…
WHAT WE DO: We are creating a NEW kind of education: we deliver courses and programs to empower adults to live a fuller, more confident life -- we teach things like personal finance, and other skills not taught in the traditional school system. We are a Life School for Adults -- teaching the most important life skills for a full, confident, empowered life. DESIGN GUIDELINES: 1. The image/icon part of the logo should be something that can be used with the words ("SkilledSmart") but can also stand alone as a memorable and distinct symbol of our brand (e.g. the apple symbol on Apple products, or nike tick) 2. NO graduation hats, books, pencils, owls symbols of 'traditional' education please: we are "alternative" education -- we believe that traditional schooling is outdated, so we don't want to be associated with traditional education. We are new, fun, innovative -- not old-school and traditional. 3. We are looking to inspire trust (credibility), but also be relatable, fun, and empowering. 4. Simple is better than complex: please avoid designs with too many different elements 5. View inspo board: https://au.pinterest.com/paridhi10224/branding/ AUDIENCE: The target market is: usually aged 26 - 40 (mostly women, but the course is open to men as well), working professionals. IMPORTANT FACTORS: Trust is a big deal -- we're an education company, so we need to seem legit. BUT -- everything about adult education is usually incredibly stuffy, old school, corporate -- and we are NONE of those things. We are also not a university -- so we don't want to portray ourselves as an old-school established educational institution. We are looking to be relatable, fun, engaging, friendly and empowering. We need to have a strong consumer brand that people trust and resonate with. Our brand also needs to stand out as DISTINCT. SOME BRANDS I THINK DO A GREAT JOB: > Foundr Magazine: foundrmag.com > Over the Moo: http://www.overthemoo.com.au/ > School of Life: https://www.instagram.com/tsolaus/ > Lush Cosmetics: https://www.instagram.com/lushcosmetics/
A$1,199 Silver package
Every design category has flexible pricing for all budgets. Logo & brand identity pack starts at €549.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their logo & brand identity pack.
Designers across the globe delivered design magic.
paridhi1 collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Absolutely awesome! Every tweak, change, and minor detail was handled promptly until we had everything exactly how we wanted it. Everything came out better than expected! THANK YOU!!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
Recently completed contests:
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