TallgrassBrewingCo got their new car, truck or van wrap by running a design contest:
Tallgrass Brewing Company needs a new 8-Bit Pale Ale vehicle wrap!
Check out TallgrassBrewingCo's Car, truck or van wrap contest…
Food & Drink
Tallgrass Brewing Company is a regional craft brewery based in Manhattan, Kansas, with distribution in 14 states across the Midwest, Upper Midwest and parts of the southern U.S. Tallgrass, also the largest brewery in the state of Kansas, was founded by Jeff Gill in 2007 and now offers a full line of award-winning craft beers produced in a 60,000-square-foot facility located near the Flint Hills. Tallgrass fearlessly explores, creates and shares new beers with fun, positive and exciting branding.
What's your vision?
Major Brands is one of our top wholesalers in the state of Missouri. They would like to have a new vehicle wrap designed for one of their vehicles to promote Tallgrass Brewing Company and our flagship brand, 8-Bit Pale Ale. We will make a wide range of photos and graphics available to the artists in this contest so you have a strong palette to start with. We do have a very strong brand developed for both the brewery overall and the 8-Bit beer and wish to use our existing materials as the basis for the design. We recently completed another van wrap project focused on this brand and would like to recreate the design to spec for the next vehicle. At Tallgrass, we take our beers seriously, but we don't take ourselves too seriously. We invest a great deal of resources to ensure our beer quality is consistent and remarkable with every batch, but we like to be a little more loose in our approach to branding beers. Additionally, everything we produce from a branding standpoint has to be fun, positive and exciting. It is the other primary guiding principle we follow when creating new beers, brands and designs. We've achieved success to this date because of that approach. Beer drinkers are drawn to our brewery because they identify with the brands, particularly 8-Bit, which was inspired by the early video game systems. People have a very positive association with that time in their life, playing those video games with their friends, and make that same positive connection with the beer. (The beer also is really good.) It's a win-win. With this in mind, create a new van wrap design to promote the 8-Bit Pale Ale brand, where the primary branding elements are shown on each side of the vehicle, and the Tallgrass Brewing Company name also is given prominence. The company that will print and install the vehicle wrap has provided us with schematics and dimensions for the vehicle, which should aid you in the process.
We want to generate an emotional response from people when they see our brands out in the market, whether it's on a can, a van or on a poster. We want to "bring the WOW" and create excitement. Sometimes we like to have a touch of irreverence and bring a tongue-in-cheek aesthetic to our branding and our designs. We are not overly concerned with what other breweries are doing in terms of designs and prefer to do what feels right to us. That's why in our boilerplate we say, "Tallgrass fearlessly explores, creates and shares new beers with fun, positive and exciting branding."
$299 Bronze package
Every design category has flexible pricing for all budgets. Car, truck or van wrap starts at €319.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their car, truck or van wrap.
TallgrassBrewingCo collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
We think contests are a super fun way to get design.
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