Sunstone Yoga needs a new icon or button design

Physical Fitness

We teacher yoga classes all over the Dallas & Austin Texas area.

Sunstone Yoga has a variety of icons we are looking to update. Currently we use circular icons; as you can see in our current versions. We would however like to move to Apple App style, square with rounded edges, icons. Here is a template that we located on the web that may assist in this process: http://blog.cocoia.com/2010/iphone-4-icon-psd-file/ All icon designs need to look good at all the standard apple sizes from 29x29 up. We currently use some 16x16 icons but it is difficult for those to ever look nice so we will be discontinuing that practice. Because these icons need to all look good together we are packaging them as one design project. We are very open to design approaches that deviate from the current approach, or even the recommend approaches below, as long as you demonstrate you have taken the time to understand what the design is trying to communicate and your approach does as good or better at communicating to the viewer. Please don’t submit designs without understanding the intent of what we are trying to accomplish. To that end don’t hesitate to ask questions. ICONS The class group of 8 icons is represented in 3 ways: 1.    The Icon – you can see an example of how we use just the icons here: http://www.sunstoneyoga.com/locations-schedules The Icon with line – you can see an example of how we use this here: http://www.sunstoneyoga.com/products-services/yoga-classes 3.    Just the line – You can see in the image above and at these locations how the lines get used: http://www.sunstoneyoga.com/products-services/yoga-classeshttp://www.sunstoneyoga.com/locations-schedules/ndSo there are essentially 5 lines for each Icon. 30, 60, & 90 variable length line show above. The line in the legend and the line in the schedule itself:  See attachment for Image You can read about each of the classes here: http://www.sunstoneyoga.com/product…ga-classes Some notes and additions: 4.    Intro Series – Current design is a play button. This class is likely turning into just a 30 minute orientation as we are likely introducing a class called the Spark Series.  See attachment for Image 5.    Spark Series – This is going to be similar to our Fire Series but will be at a cooler temperature and a slower pace. It will replace the Intro Series except for the 30 minute portion of the Intro Series that is more of an orientation. Spark will need to be a unique Icon that both the icon and the line are distinguishable from other icons. 6.    Fire, Earth, Metal, Water, and Wood – these classes are named after the 5 Chinese elements. You can read more about the 5 Chinese elements on Wikipedia: http://en.wikipedia.org/wiki/Wu_Xing See attachment for Image Google Image search will yield thousands of examples for inspiration but please avoid designs that are overly similar to existing designs. 7.    84 Asanas – this class only has an example of the icon but your design will need both the icon and the line. See attachment for Image 8.    Color Palette – The color palette could potentially be the most challenging aspect of this group of designs. We need the lines to be distinguishable from each other because of how they are used on the schedules. How you use color will be very important. 60-DAY YOGA CHALLENGE We need a NEW Icon that designates our 60-Day yoga challenge. We don’t have a specific Icon as an example but we have used Uncle Sam and some text icons:   See attachment for Image Currently instead of an icon we have some text. Examples:    See attachment for Image 1 all the way to 19, then +20  all the way to +100  See attachment for Image Perhaps sticking with the Apple Icon theme, once we have the icon, we can use the red bubble indicator for the counts.   See attachment for Image This concept can be used with any Icon and we may implement it for other uses like indicating how many classes our teachers have taught of a particular class. So, for example, your new Fire Class icon would then have a red bubble indicator with a number in the bubble. Continuing with this theme we have teachers that earn High Distinction in their teaching ability of certain classes. So, for example, your new Fire Class icon would then have a red bubble indicator with a HD in the bubble. There are obviously dozens of ways to approach this. PROGRESSIONS Progressions are generally a succession of 30 minute versions of our Fire, Spark, Earth, Metal and Wood classes. There is a 5 minute break between each class. Currently we are indicating this with a double arrow: Legend: See attachment for Image Example In the schedule: See attachment for Image We want to update this to look better and communicate better. Instead of having the double arrows we have thought about other ways of adapting the line to indicate it is a progression. Remember Progressions are classes that have 5 minute breaks between them so you can stay for 1 or more or come in during any 5 minute break. So some classes in a Progression are the start or end of the progress and others are between classes. So we have thought that maybe the position of the indicator could also indicate if the class is a start, end or in between. Here are some examples: See attachment for Image The top row is the start, the middle is between and the bottom row is the end. We think some of these approaches have potential but they obviously need work and an eye for design. SUMMARY OF EXPECTATIONS Here are the itemized things we need for this project. Details are above: A.    I beautiful and well thought out color palette. B.    Intro Series, Spark Series, Fire Series, Earth Series, Metal Series, Wood Series, Water Series, & 84 Asanas Icona.    All icon designs need to look good at all the standard apple sizes from 29x29 up C.    Intro Series, Spark Series, Fire Series, Earth Series, Metal Series, Wood Series, Water Series, & 84 Asanas Icon with line that will tie the icon to the ‘just line’. D.    Intro Series, Spark Series, Fire Series, Earth Series, Metal Series, Wood Series, Water Series, & 84 Asanas just line.      a.    30 version      b.    60 version      c.    90 version E.    Schedule elements      a.    Legend of Just lines as demonstrated above in #3.      b.    Schedule element as demonstrated above in #3. F.    60-Day Yoga Challenge Icon       a.    Bubble indicator with versions for 1, 2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15, 16, 17, 18, 19, 20+, 30+, 40+, 50+, 60+, 70+, 80+, 90+, & 100+ G.    Progression indicator and design solution as described in the Progressions section.

I can't get the editor to stop truncating our links so please use the attached document for referenced links. We have added our official color scheme that is seen inside our studios and in much of our advertising. The palette for these icons do not need to utilize these specific Pantones, but should be visually compatible.

Every design category has flexible pricing for all budgets. Icon or button starts at €179.