WANTED: Fashionable Icons for New Website

The Frock Shop, Inc.

We are a designer dress rental service based in Chicago. We rent dresses for special occasions, like prom, weddings, fancy parties and black tie events. Our audience is 100% female and fashionable. Ages range from 18 to late 40's. We have a store in Chicago, but we also ship dresses to all 50 states.

We need icons for our NEW website!

Icons Set #1 - Explains the Dress Rental Process

The first icon set needs to explain how our dress rental process
works. Overall, the process is simple: you choose your dress, wear it
and return it. We want the icons to be visually clear because many
people have never rented a dress before. We also want them to
represent our brand (more details below).

In terms of the rental step process, one major details is that
customers have the option of renting their dress online or visiting
our Chicago store to try it on. Many customers think they can only
rent online, but we want the icons to clearly show that you can also
visit our store because it is a big selling point for us.

The attached is something a graphic designer was working on, but did
not finish. I am sending it so you know the exact details of the
process. Please read it because it will tell you everything you need
to know about the process in order to create the icons. The graphic
designer included copy explaining the process under the icons, but
these icons should not have any copy. She felt 4 icons explained the
process, but it is up to you on how many icons we need. I'm thinking
no more than 5. The attachment is so that you know what the dress
rental process is. Do not use it as a reference for style, because we
are not "in love" with the design. Feel free to create something
different. Here are a few things the icons must have:

- Must use our logo colors, which are black, white and pink.
- Must have a sleek & fashionable feel. Nothing "cartoon-like" or
ammeter looking.
- The final file size should be at least 400x400.

You can also look on our new website to see where the icons will be
placed. Our NEW site is here: https://72.2.115.67/ (there is a warning
before you go to the site but only because it is on a private server
and there is not SSL attached to it yet. It is OK to safely proceed to
the site). The icons will replace the 3 images below the large image.
Instead of being placed vertically like they are now, they will be
horizontal. As you can see, the site is pretty plain right now, so we
are looking for some great icons so that we can create a great well
branded site.

Icons Set #2 - Various Icons for Site

The next set of icons will be placed strategically throughout the
site. We want them to have the same feel as the icons explaining the
dress rental process.

- Join our e-mail list
- Question About a Dress?
- Shopping Cart
- Sale
- Visit our Mobile Friendly Site
- Schedule an Appointment
- Search
- Customer Favorite (most popular dresses/most rented dresses)

So about 12 total.

PLEASE NOTE - ICON SET #1 IS THE MOST IMPORTANT. I REALIZE IT'S A LOT
TOGETHER BUT I WILL BE MINDFUL OF YOUR TIME. I JUST PREFER ONE
DESIGNER TO DO THEM ALL SO THEY LOOK CONSISTENT. WE WILL TAKE THE MOST
TIME TO MAKE SURE ICON SET #1 IS GREAT. EDITING FOR SET #2 WILL NOT BE
A LONG PROCESS, I WANT SET #2 TO BE NICE BUT I'M NOT AS PICKY ABOUT
SET #2 BECAUSE MOST OF THEM ARE PRETTY STANDARD.

Again, the most important things to us are that the icons are clear,
but also fashionable, professional looking and go well with our
branding, which is glamorous, fun and sexy!

everything you need to know is listed in the description.