simone Tong got their new logo design by running a design contest:
Create a fun and hip logo for Asian Condiments made in NYC by The Small Chinese!
Check out simone Tong's Logo design contest…
Food & Drink
The Small Chinese is 100% made in NYC. Inspired by the dynamic and exciting Asian cuisine in Asia but could not find any great asian condiments that are made locally in NYC, we are inspired to create quality condiments of Asian flavors (think chili oil, xo sauce, sambal chili paste) for restaurants, foodies and home cooks. We aim to source our ingredients locally and organically as much as possible, process and bottle them with much love and integrity. The Small Chinese logo will also be used in cooking classes and pop up dinner events we organized in the city to create interests in our condiments while tasting amazing dishes we cook.
Other color requirements
I'd like to explore the following colors: Oranges: Creativity, adventure and happiness. Light neutrals: Purity, balance and sophistication. Dark neutrals: Formality, mystery, exclusivity and luxury.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their logo design.
Designers across the globe delivered design magic.
simone Tong collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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