grigos got their new logo design by running a design contest:
Create a logo for our premium, extra virgin olive oil from our family's ancient orchards
Check out grigos's Logo design contest…
Food & Drink
We believe in it so much, we put our name on it. We sell unrefined, never blended, pure olive oil harvested on our family's farmland. There is nothing like this in grocery stores. It is only sold online and through specialty stores. Our premium, extra virgin olive oil is tasty and versatile. it's great to cook with and eat raw, it's also great as a marinade or a salad dressing. Our target audience is the well informed consumer who is willing to pay more to make sure that their loved ones eat the best available healthy food. We want to catch the eye of foodies.
Logo types to explore
Our name is long but easy to pronounce once you get the hang of it. We need it to be as clear and legible as possible on our bottles and signage. Our name is synonymous with olive oil and we want to cement that to our target market. The Stamatopoulos family has been harvesting olives and making oil in Southwest Greece since the year 1107. Some of our equipment has evolved but we still harvest olive oil from the same hills situated at the foot of ancient, stony mountains only 10 kilometers from the Mediterranean Sea. Our olive oil far exceeds the standards of EU and USA "extra virgin" and has been awarded many accolades because of our optimal olive growing location and our refined, meticulous process. Our olives are hand picked and within hours are turned into olive oil guaranteeing the freshest and highest quality olive oil. We want our logo to communicate our strong family heritage while being both rustic and luxurious. We want our logo to be versatile that it can look great on a bottle, or on a large billboard or sign. If you choose to highlight a single letter, you can obviously choose S or the Greek equivalent, Sigma (see attached images use the capital). We also added an image of what our name looks like in all Greek letters for reference. We also like hand drawn or original art and added some van gogh olive tree interpretations along with several images of the countryside near where our olives are harvested. We like images of olives, olive trees, olive leaves and olive branches, ocean, mountains, all remind of us where the olive oil comes from. We gave three different examples of logos. We really like the EVXO olive oil because it uses a good color combination, nice font and a beautiful artistic rendering that exemplifies the flow of olive oil directly from the olive. The art is the best part of that example and a designer may want to attempt something with similar imagery. We also chose to show the example of Lexington Brew Works because in a small, clear emblem it states the name of the company, what they do and when they were established. Imagine replacing Stamatopoulos for Lexington Olive Oil for Brew Works and fitting in "& Sons" somewhere below. We also gave the example of the Swan Song Society because it is clear writing with a nice artistic symbol above. This can work for us by creating a symbol possibly with an incorporation "S" or Sigma (Greek S) and other Greek or classical images. We also attached the logo of a store that will be carrying our brand later this year. We like some aspects of "The Olive Oil Republic" logo but want our logo to stand out against it as its own brand.
$299 Bronze package
Every design category has flexible pricing for all budgets. Logo design starts at €269.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their logo design.
Designers across the globe delivered design magic.
grigos collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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