wonderful refresh of my brand. Great translation of my requirements. I am delighted with the results and will use again.
How Yoliswa started their logo design journey
Who are you known as?
What’s your company slogan?
Fierce, Fiesty and Fabulous
Tell us a bit about who you are and the people you reach
Crushing Corporate is a lifestyle brand of high-end luxury fashion and merchandise targeted at professional women who work in the corporate world. These are executive level women who can afford to buy our signature "Pussy- bow blouse" in beautiful silks and bold royal colors. She is an independent but ultra feminine women who loves beautifully designed things. Crushing Corporate also is a conference for career women to learn how to navigate the corporate world with intention. So a Crushing Corporate woman is a woman who is crushing it at work --- she might buy our designer blouses or a beautiful Crushing corporate notebook or attend our crushing corporate conference. The Crushing Corporate brand is all about celebrating the successful corporate woman.
What industry do you think your business is most related to?
What colors do you want to see in your design?
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
The design needs to extend beyond fashion. I like smart use of lettering and symbols. A contrast between the soft elegance of a confident woman against the hardness of the concrete corporate world is interesting imagery. Think of thinks like a flower growing out of concrete or a beautiful vine on a skyscraper. Or the silouette of a stylish power-dressed woman elevating up the corporate ladder or at the top floor of a skyscraper...it doesnt have to be litteral... I like modern, feminine, clean bold colors gold, fushia, purple, turquoise. Attached is a document with some of the fashion logos i think stand out and the persona of my target customer for inspiration.