TylerLudlow got their new logo design by running a design contest:
Meaningful logo needed for Decision Skills Institute
Check out TylerLudlow's Logo design contest…
opportunities not burdens
We take 50+ years of research, which has been put into practice at some of the world's largest companies, and make it usable by individuals. We teach people how to make better decisions in their life, to make the most of decision problems and create more decision opportunities, and along the way to start seeing decisions as opportunities for growth rather than burdens.
============================= The following are design REQUIREMENTS (designs that do not follow these will not be selected): • Tree – This should be the basis of the logo. • Branch structure – This is symbolic of the companies methodology is very important. The main trunk should split into 3 main branches as depicted in tree_lines_grey.jpg. Each of these main branches will have a unique sub-branch structure. To make it easier to describe, I also attached a color-coded version (tree_lines_colors.jpg). One of the main branches should only split once, into two smaller branches, like the blue branch in tree_lines_colors.jpg. Another main branch should split into two, with only one of those branches splitting again into two, like the green branch in tree_lines_colors.jpg. The final main branch should split into two, with each of those branches also splitting into two, like the orange branch in tree_lines_colors.jpg. • Tree leaves – DO NOT only include a tree with branches. The tree in the logo SHOULD have leaves, of some kind. I want it to look alive and cheerful. They should be some shade or multiple shades of green. • Colors – DO NOT use the blue-green-orange color scheme in tree_lines_colors.jpg. Those colors were solely to help describe the branch structure. ============================= The following are design IDEAS (I’m thinking these would be good, but I’d also like to see other ideas and options): • Tree branches – The ugly branches depicted in tree_lines_grey.jpg and tree_lines_colors.jpg are NOT meant to be copied. They were just to describe the specific branch splits. Please use your creativity to make a realistic depiction of tree branches. They could be more curvy, as in tree_curves.jpg, but do not have to be. In general, the tree in the logo should be a simplified version of a real tree, while still being somewhat realistic. • Tree leaves – The leaves on the tree will also need to be a simplified version of reality, as I DO NOT want an overly complicated logo. The leaves could also be more abstract, like big circles, or whatever. Use your creativity and see what seems to strike the right balance for simplified reality. • Tree in circle – One logo I’d like to see is the tree enclosed in a circle. To accomplish this, I’d like the tree, with it’s branch structure and leaves to make a circular canopy. That said, a less circular tree may also work well, but probably not enclosed in a circle. I’d like to see non-circle-based logos as well. • Colors – While the leaves need to be green, the branches and trunk color is to be determined. Perhaps brown or grey. What do you think? Brown might be good, but maybe too realistic. Maybe a grey would signify that this is a simplified version of reality. But that’s just some ideas – please try whatever you think might be good. • Light – If some element of light, potentially a sun or sun’s rays, can be included without looking tacky, that would be good too, but is not a requirement. I like the element of light, as I think it is symbolic of increase knowledge and understanding, and light in nature through tree usually evokes a feeling of peace. If this can be captured in the logo without being too complicated or awkward, that would be cool. • Earth – The tree could be floating or grounded in a bit of “earth”. Whatever you think works. Again, the goal is a simplified version of reality – whatever seems to go with that.
$499 Silver package
Every design category has flexible pricing for all budgets. Logo design starts at €269.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their logo design.
Designers across the globe delivered design magic.
TylerLudlow collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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