Kirstenpilot got their new logo design by running a design contest:
Schnitzel & More needs a new logo
Check out Kirstenpilot's Logo design contest…
Food Truck "Schnitzel & More" needs a fancy logo Brief Overview I am an entrepreneur who is launching now my second Food Truck in Bangor, Maine starting in November 2013. I already launched a contest on 99designs in 2012 and we got great proposals. The winning design is on our first Food Truck and people love it. Please check www.cielostruck.com or www.facebook.com/cielostruck.com and the winning design here on 99designs. Right from the get go, our CIELOS Mexican grill was a great success and still is. I think now is the right time for expansion and set up the second truck in Bangor. I lived for a long time in Austria and I think Bangor is ready for an absolute new culinary experience, the Schnitzel & More Truck. What is a Schnitzel you ask? Schnitzel is a hand pounded, lightly breaded thin cutlet of meat, pork or chicken or cod, fried to golden perfection. It is traditionally served with Austrian potato salad, cucumber salad and a lemon wedge. We will add menu items, that puts a culinary twist on tradition and makes it a heavenly experience.. We will also serve Bratwurst and Currywurst, a delicious pork sausage, juicy on the inside, crispy on the outside. Our Bratwurst and Currywurst is best served with sauerkraut, Dijon mustard, homemade sauces, fresh Austrian bread and a self-made heavenly Curry sauce. Schnitzel & More keeps an eye on the freshest ingredients and best meat quality. Brand Name Schnitzel & More Target Audience Bangor is in the heart of Maine, close to the Canadian border, offers residents and visitors alike the best of both worlds: a small friendly city that's filled with excitement, opportunity and activity, and a gateway to the natural beauty of this great state. People in Bangor love to dine out and there is huge variety of restaurants, as measured by the population. However, right now there Austrian kitchen available. Our concept provides that we are operating on a daily basis, serving the people of the greater Bangor area, visitors and the students and employees of the University of Maine. People here love eating varieties of food. Our target market is the lunch time office crowd, students, visitors, the happy hour afternoon nibblers and the late night after hour’s party-goers.
Logo types to explore
Requirements With the Schnitzel & More logo we are looking for a sophisticated and elegant use of the word. We want it to be clear that we are serving delicious, fresh made food but we do not want typical cliché restaurant related images. We want the logo to be smart and sassy with some edgy sexiness. Feel free to explore the fact that we are a mobile food truck business. Please don't give us ideas with the Austrian or German flag. Please no pictures of the alps or Austrian Leather pants. Feel free to work with abstract motives that pictures a schnitzel. The logo should be an eye catcher and be seen from a mile away. We want the logo to be smart and modern looking, but also luxurious and elegant. Feel free to check this out: http://tinyurl.com/2fv5tf8 The use of colour needs to be bold and strong because it needs to stand out and make our food truck memorable. 1. No Austrian, German, no Bavarian colours or patterns, no blond girls with Dirndl! 2. We want bold contemporary modern colors like purple, pink, green, turquoise, yellow,red, orange. Attention: after a schnitzel is fried it looks orange, golden. That could be a possibility for the background colour 3. Modern, contemporary, elegant, sleek look and feel. Make my customers hungry! 4. Please do not go overly cartoonish we are serving sophisticated, yummy and hip street food. 5. The logo will be used on the truck itself as well as translate well on the web and all our marketing materials. It is not requirement but you can choose to incorporate the tag line Fresh & Local. Additional Information When the Food Truck business is a success story, we are thinking about opening a restaurant with the same name and food. So we would love to have a logo that suits a Food Truck and a restaurant as well
$299 Bronze package
Every design category has flexible pricing for all budgets. Logo design starts at €269.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their logo design.
Designers across the globe delivered design magic.
Kirstenpilot collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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