Unique Mortgage Company Logo needed!

We need a unique logo for a new mortgage company that incorporates the company name and industry

Trulending Mortgage Corp.

As you maybe aware the US housing market is in a depression and we expect the industry to be very competitive during this period and in the future, only the honest customer service oriented small mortgage brokers will survive as the “get rich quick” brokers are systematically eliminated. With this in mind, we decided to establish a company that will embody experience, honesty, integrity, service, and price. Our intention is to build a loyal customer base that will generate business for years to come. My partner and I have combined 30+ years in the industry working for many industry leaders. The company will be located in southern California, but will also do business nation wide. 85-90% of the business will be from California. A good logo carries through to business cards, web pages etc....

- We want a logo that will embody and convey all of the above while being unique to the industry that is saturated with third grade companies.
- Be creative but classy. We would like to see some designs that do something with the "T" in Trulending
- We are open to all styles and designs from classic to unique
- We want a logo that will look good on stationary, business cards, and the website.

- No "fun" fonts or crazy color schemes