daria.selivanova got their new logo design by running a design contest:
VALK. : your plant-based protein provider needs a powerful logo!
Check out daria.selivanova's Logo design contest…
Your plant-based protein.
Food & Drink
VALK. ( or valk.) is a brand that delivers alternative sources of protein. Plant-based (vegan), organic, GMO-free and ethically sourced. High-quality and unprocessed. Sustainable packaging. Our first product will be a raw, nut and/or seed-based soy-free tofu. There will be 5 flavors: plain, smoked, with olives, with spinach and basil, and with curry. Can be eaten raw or cooked. It will be high in protein (full branch of amino-acids), rich in healthy fats, low in sodium, cholesterol-free and sugar-free. Other products on the long-term will be "not raw" soy-free tofu, traditional high-quality tofu, and other products such as yogurts, milks, protein powders, etc. Target market: vegans and vegetarians, and anyone aspiring to a healthy lifestyle, as well as those looking to increase their protein intake. Soy-free tofu isn't commercialized in the US and in Europe, except for a hempseed tofu by Tempt. We need brand recognition and credibility.
Other color requirements
I would like the font and the color of "valk." or "VALK." to be quite sleek, neutral and bold (black or white?). "Your plant-based source of protein" can be incorporated in any way the designer wants. Since we have a quite versatile product, in the sense that our soy-free tofu will have different flavors, I think it would be efficient to have a logo that matches on different colors that will vary according to the flavor of the tofu. I am open to any color suggestions, but I like the gradient of colors on "the freshest fridge" (in "design inspiration").
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their logo design.
Designers across the globe delivered design magic.
daria.selivanova collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Even in these uncertain times, Pinna remains as helpful as possible. She is a wonderful person to work with! We will definitely continue to work with her in the future.
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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