lredmond got their new other packaging or label by running a design contest:
New Packaging for an established brand launching a line of ORGANIC candy sticks for retail
Check out lredmond's Other packaging or label contest…
Food & Drink
Manufacturer of candy to retail specialty market and big box stores. For this product the target audience is health conscience adults purchasing for themselves as well as for their children, grandchildren, etc.
What's your vision?
A new line of packaging for our existing brand of hard candy sticks Gilliam. We are launching GILLIAM ORGANICS. First product will be the candy sticks in four different flavor packs. 1. Berry 2. Sours 3. Fruit & Veg and 4. Indulgent. (Any of these categories may be renamed if so inclined, but must be along the same lines) The four boxes will stand side by side on the shelf so should have some continuity. I have attached our logo GILLIAM.
Flavors and colors are not set in stone at this point but I will give you some parameters. 1. Berry the colors will be the dark berry and red color sticks. Flavors may be Tropical berry mango, lemon berry squeeze, kiwi berry rush, blueberry acai. 2. Sour flavors may be Tart Cherry, Blood Orange, Dragon Fruit, Pomegranate 3. Fruit & Veg flavors may be apple, beet, lime , strawberry - Pineapple, cucumber,orange, apple - carrot, blueberries, spinach- pear, ginger, beet and cinnamon Indulgence flavors not determined yet BOX SIZE: 4.5" tall 1.25" wide 1.5" across the front. A window on the front of the box to show the candy sticks should be 1.5" tall. All four sticks should show across the front and or on the side. See picture of sample sticks which are 4 inches long and 4 sticks are 2 inches wide. Add graphics to and colors to make each box unique to the flavor pack. The customer profile is upper middle class with disposable income. Package should be kid friendly and look healthy. Colorful probably good as in example attached.
$499 Silver package
Every design category has flexible pricing for all budgets. Other packaging or label starts at €409.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their other packaging or label.
Designers across the globe delivered design magic.
lredmond collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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