EGA Marine got their new product label by running a design contest:
BoatBooze Label Design - cool, fun, and creative freedom! Alcohol brand needs new label design
Check out EGA Marine's Product label contest…
Food & Drink
Other color requirements
Most likely the can we use will be silver (not painted) and will use a label wrapped around the can. The label used can be transparent allowing to show the silver through the can. This can be used to create some really cool label designs. Reach out if you have more questions about this.
artisandistributingfl.com & CitrusDistillers.com
Description of the product
Boat Booze is a premixed premium cocktail in a CAN, made with premium spirits in a variety of flavors - Vodka Soda and natural flavors (think La croix water with booze) margaritas, long island ice tea, and a few more.
Description of the product target audience
The product should be boat and nautical themed as the intended use of the product is to be used on and around boats, beaches, and pools. No glass!! the can is important for this reason. Initial target market is to a female demographic as a low calorie alternative to the standard options of beer and wine. Cocktails are often not found because they are difficult to make in or around water environments. However we don't want to exclude the male market by making the brand too feminine. Gender natural, fun, yet sleek. Although the name is fun and a bit funny we see the brand design attracting a more mature audience maybe late 30's and the name attracting the younger audience 25-32.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product label.
Designers across the globe delivered design magic.
EGA Marine collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
Recently completed contests:
Those looking to be at their peak performance and very interested in health and wellness with natural, health boosting i
Female, 25-55, hour north of Austin, Tx, average income
Coffee lovers, people who care about where their coffee comes from. we want the new age coffee drinker, modern and cont
45+ conservative Germans, predominantly women. The wines are sold directly and not in shops. The label does not need to
College educated, 60-40 male/women, urban, 21-39 year olds
Dogs, any age Customers age 30-55
middle to high income individuals (primarily middle). Price range per bottle: $18-$30. Age range: 26-40 year olds. New g