daniel.pantuso got their new product label by running a design contest:
Capture health in a label for the drink taking over Kombucha
Check out daniel.pantuso's Product label contest…
Food & Drink
Elixa, an Apple Cider Soda
Description of the product
Apple cider vinegar has been used for thousands of years by people in the Appalachians and East Asia for its outstanding medical benefits including boosting metabolism and detoxifying the body. Now we're bringing apple cider vinegar to the 21st century with the same great health benefits and new, amazing taste. Competing against players like Kombucha, Chia Seed Drinks, etc. our unique edge is that we're apple cider vinegar based, providing a whole new range of health benefits with a delicious, refreshing taste.
Description of the product target audience
Health-conscious conscious men and women, with our strongest focus on working women ages 18-34 living in metropolitan cities. Interested in other trendy health activities such as Soulcycle, drinks other health drinks like Kombucha, and shops at health stores such as Whole Foods. They are busy but interested in making healthy choices. Income above $50,000 per year
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product label.
Designers across the globe delivered design magic.
daniel.pantuso collaborated with designers to refine their ideas
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
Recently completed contests:
Millennial's and people within the 28-48 age market, mostly food oriented individuals who live urban cities. We are tryi
21 to 40 year old male and females.
45+ conservative Germans, predominantly women. The wines are sold directly and not in shops. The label does not need to
We all love gin. This particularly new gin is equally loved by gin and apple and Dolomites lovers. Mostly it is enjoyed
Target market is age 7-80. Anyone who can indulge in sweet treats without any medical concerns. Anyone who enjoys baking