tingtingt got their new product label by running a design contest:
New Chateau Wine Labels
Check out tingtingt's Product label contest…
Food & Drink
Partage Pinot Noir Coast Grade Vineyard
Description of the product
We are designing our new wine labels for our 2017 vintage. We recently acquired a property and we want to use its image on our new labels, it's exciting. I have attached some photos of the Chateau.
Description of the product target audience
People who have great pallet and enjoy good food and wine, wine connoisseur aged from 28 to 60 in San Francisco, Bay Area and around the world.
I have attached some photos of some wine labels (Burgundy and Bordeaux) indicating the style we want to go for but adding some California elements. Please let me know if you have any questions. Thank you. Things we definitely want to include: Front label - 1. Partage logo attached 2. Pinot Noir 3. Coast Grade Vineyard 4. Santa Cruz Mountains (where the grapes are from) 5. Ben Lomond mountain AVA 6. 2017 (the vintage) 7. Family coat of arms Back label - this one is easy, we can work on this once the front label is final with same format/style containing product name, AVA with alcohol % and a warning sign.
We use Burgundy bottles so maybe 3.0000" x 8.6875" AFBS (0.0150" radius corners) or 4″x4″ whichever you recommend for your design.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product label.
Designers across the globe delivered design magic.
tingtingt collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Excelent render skills. The label that connaught created and placed into a render of our final packaging, looks extremely real in comparison to a picture of the final product.
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
Recently completed contests:
The customer who would use our product is looking for new, upscale, adventurous food combinations. If you look at produ
Men and Women ages 18 and older.
Adults 25+, Unisex The demographic is not particularly specific, it's a broad customer base.
Men who are wanting to reduce alcohol consumption. age 25-55, medium to high income.