ellis SoYou got their new product label by running a design contest:
Create an attractive label for a jar of SoYou vanilla flavoured protein shake, to be sold on e-bay
Check out ellis SoYou's Product label contest…
Food & Drink
We are a company selling nutritious products online to a health-conscious demographic. This product will be sold on e-bay in Australia only.
What's your vision?
Please design an attractive label - that would stand out on e-bay to health conscious consumers - for a product that is a blend of the following dry ingredients (powdered): soy protein, dietary fibre, vitamins & minerals (vitamins A, B1 B2, B6, C, D, E; copper, iron, folate, magnesium, manganese, selenium, zinc), and 10mg of green coffee bean extract. The consumer (mainly females) can add this vanilla flavoured powder to liquid [water/milk(-alternative)] in a shaker or use it as a convenient smoothie booster for additional protein. There will be 1 pack size with 550g of powder packed into a 1.2 litre, round, white plastic jar. The key nutritional benefits of the product are: - 18g of protein per serve - 4.4g of dietary fibre per serve - Vitamins and minerals to make the product a nutritious snack - It is dairy free & vegetarian The label should give an impression of a natural, healthy, energising protein product. The label will be applied as a wrap-around sticker around the jar. The relevant dimensions are: 550g jar Label sticker size 120mm high x 315mm wide The front face of the label would be around 145mm; the rest of the label will wrap around as the back panels. Please ensure that the the label ends would wrap around in such away that the 'seam' is at the back of the jar. Hence the flat label would look like the middle section represents the front of the label and the left and the right sections of the label design would represent the back panels. Jar size 175mm high x 95mm diameter Up to 6 colours can be used in the design. See jar and label example in the separate attachment. NOTE: The back & front parts of the label MUST include all the information that is listed in the 2 attachments. An updated Nutrition Information Panel (NIP) will be uploaded on Thursday, October 30th.
please ask any questions if anything is unclear in the brief
A$299 Bronze package
Every design category has flexible pricing for all budgets. Product label starts at €269.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product label.
Designers across the globe delivered design magic.
ellis SoYou collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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