mthor.zg got their new product label by running a design contest:
Create a classic, timeless and elegant label for a premium wild blueberry wine
Check out mthor.zg's Product label contest…
Food & Drink
We are a wild blueberry product company that manufactures, market and sells natural and healthy food, beverage and wine products utilizing wild blueberries from Canada. Our primary market is Canada and Asia.
What's your vision?
We are launching a high quality, premium wild blueberry wine and looking for a label design. The product is made with highest quality wild blueberries that is targeted at all level of wine drinkers. We like to position our wine as a premium product with a classic, timeless, elegant design. The bottle used for the wine will have a thin and long "ice wine" type of profile with dark colored glass. We like to have some design element to incorporate wild blueberry image (photography, illustration etc, no limitation on the type). However, we do not like to have the large portion of the label be a print of wild blueberry photo, similar to some juice product etc. Would like to have the brand and winery logo incorporated into the design. Would like to use some "gold color" elements to showcase the premium and luxury concepts but this is not a hard requirement. Attached an example of something we liked, but designer is free to be creative. Specs for the wine: 500ml bottle, 12% alcohol, product of canada.
brand logo and winery logo included. Some label we liked for ideas only, the designer is free to be creative. However we want to persuade a premium product image with a classic, timeless, elegant design.
CA$1,099 Gold package
Every design category has flexible pricing for all budgets. Product label starts at €269.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product label.
Designers across the globe delivered design magic.
mthor.zg collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
Recently completed contests:
Our target audience is millennials (age range 21-36) seeking well-being and a healthy lifestyle. It will be consumed in
consumers of 30-45 age group, corporate/business people
60% female, urban audience, millennial, hipster, health conscious folks. Age 25-45. Imagine the people you'd find in a h
Males (21-65), millenials in beach towns, bars across the USA and more
We'd like the bottle to appeal to a large demographic, from ages 20-60+, men and women.
Ages 21-35 who want an alternative drink to beer. Location mostly LA and NY. Male and women consumers about 50/50 split.
21-45 year old male/female entry level wine drinkers it sells for 24 a bottle retail