tomshirtcliff got their new product label by running a design contest:
Create a new label for an American made Korean alcohol called soju.
Check out tomshirtcliff's Product label contest…
Food & Drink
We make Soju, a Korean spirit similar to a watered down vodka. our audience is the Asian American market ages 21-35. This spirit is sold predominately in restaurants and bars and not out of liquor stores.
What's your vision?
I would like a bottle logo. The labels are small..3,5" wide by 4.25" tall. The bottles are 375ml. about 12oz. My product is called "Moon" soju. I would like a full moon on the label. The word "soju" must appear and "product of USA" should also be included. Most existing soju labels are very simple in context and include in small print what grains are used in the spirits. We will be using "American grains" and our alcohol content should say "Alcohol 20% by volume" There are other standard Gov't requirements that must be printed on the label and we will put those on the back label, as with the bar code tag. The label design can go any direction...whimsical, industrial, natural...whatever. Eventually, there will be many flavors and will need a space on the front to include indicate whether it is "bourbon flavored or watermelon flavored or classic. I'm imagining a label with a full moon in the upper right corner of the label, the word "Moon" somewhere across the top, "soju" in smaller print below "Moon" and the moon . We can have images of a sub-creature like a frog or something that might become our mascot. There can be some script in Korean (it's artistic looking) that might say our company motto "Drink like you mean it". Other than that, let it rip.
maybe Google Korean soju bottles and see what is already out there.
$499 Silver package
Every design category has flexible pricing for all budgets. Product label starts at €269.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product label.
Designers across the globe delivered design magic.
tomshirtcliff collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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