clay.porlier got their new product label by running a design contest:
Create a wine label for a new winery.
Check out clay.porlier's Product label contest…
Food & Drink
Description of the product
Rich, full body, complex red wine for those in search of something unique. Hints of chocolate, smoke, and pepper as well as notes of luscious blue and black fruit. The wine has depth and breadth that pleases most everyone.
Description of the product target audience
Enjoyed by people with discerning tastes who like a range of red wines. Young and old, novice or snob. It's all good.
I need a wine label that is simple and conveys all the information a consumer would want on the front label: winery (Porlier Wines), type wine (Petite Sirah), location grapes were sourced (i.e. Templeton Gap, Paso Robles), vintage (i.e. 2016), a logo that can (but does not have to) playoff my French name, and a French saying of "De Mes Mains à Vos Lèvres" which means "From My Hands to Your Lips" in English. Winery, type wine, and vintage should be easily picked up when viewed casually. The back label must have the winery name, a blurb about the vineyard and tasting notes on the wine, location bottled and produced, the standard gov't warning for wine, 750ml, alcohol by volume (ABV) and sulfite warning. I need some kind of a logo to help brand my wine. A French theme is fine, but so is too a simple, straightforward design. In either case, it must be unique and attractive.
What to avoid
I'm looking for clarity of design and information. Nothing should be confusing to the consumer. I am not looking for funny or comical designs.
4"x4", 4"x5", etc
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product label.
Designers across the globe delivered design magic.
clay.porlier collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
Recently completed contests:
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