Broken Bones got their new product label by running a design contest:
Design Broken Bones Gin distinctive, funky bottle label
Check out Broken Bones's Product label contest…
Food & Drink
Broken Bones Distillery
Broken Bones Dry Gin
Description of the product
Broken Bones Dry Gin is made using selected local juniper of the Slovene region Karst famous for its unique pure juniper spirit Kraski brinjevec. We combine selected hand picked juniper berries and local linden flowers with finest coriander, lemon peel and other botanicals to bring out distinctly etherical junipery and citrusy notes.
Description of the product target audience
Gin lovers from all over the world searching for new and exciting tastes in small batches age 18 till 85.
We are looking for the design of front and back labels for the gin bottle. The bottle will be round slender 500 ml https://www.flaschenland.de/Flaschen/Glasflaschen/500ml-Glasflaschen/500ml-Klarglasflasche-Linea-Uno.html Designs we like: Clean, distinct - some link with gin design heritage is also ok. Preferably it should include stylized graphics of botanicals used in the product: juniper, coriander, oris root, liquorice, cinnamon, lime tree/linden flowers. Label should be multifunctional: We will be making several expressions/variations of gin (added botanicals, different production procedure, more pronounced flavor of certain botanical …). We want to use the same label for all of them. At the same time propose simple solution/additions to the label that enables us to differentiate types of gin. Use provided logo. Colors we like: Juniper berry blue-violet and fresh needles green. Design we like for its use of colors and image of juniper (although we would prefer stylized graphics): http://www.hellojoburg.co.za/wp-content/uploads/2017/08/biostilla-organic-gin-e1503933062194.jpg Label print suggestion: White background printed on structured paper. Some parts can be in 3D/embossed print and lacquered. We do not want printing directly on the bottle. Logo and label design should be free of any additional royalties for full use on all our materials. Design should come in editable file format and should include all fonts as we need to be able to change texts and make translations. Preferably there should be one front and one back label. For texts see attached file. We need to present our gin in detail with text on the bottle itself. We are looking for design that enables this.
What to avoid
The design should not be overladen or too similar to existing labels. No printing directly on the bottle.
Bottle: Height (without cork): 211 mm Width: 78 mm The bottle will be round slender 500 ml https://www.flaschenland.de/Flaschen/Glasflaschen/500ml-Glasflaschen/500ml-Klarglasflasche-Linea-Uno.html
$299 Bronze package
Every design category has flexible pricing for all budgets. Product label starts at €269.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product label.
Designers across the globe delivered design magic.
Broken Bones collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
b.eci designed a better logo than I could have ever imagined. Her ability to articulate into design far surpassed my idea of success. She was extremely responsive and always professional. We hope to retain her in the future.
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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