Matero got their new product label by running a design contest:
Design a Worldwide Label for MATERO Soft Drink
Check out Matero's Product label contest…
Food & Drink
Description of the product
Matero is a carobonated soft drink based on Mate extract (like Club-Mate/ Mio Mio Mate ) is a nattural energy and healthydrink and is to be a healthy alternative to mass market energy drinks and coffee. Adds energy, contains 20 mg of caffeine per 100 ml. It has a low sugar content compared to other drinks such as cola or energy drinks. A refreshing drink with an increased caffeine content that stimulates your body in contrast to coffee or energy drinks which make sleep disorders do not occur and do not make you feel good. Just in time for all day refreshment and during the weekend or party time. Some mate drinks : 1) http://www.clubmate.de/ 2) http://www.buenos-beverages.com/buenos-mate/ 3) https://www.miomiomate.de/ 4) https://dark-mate.com 5) https://mate-mate.de
Description of the product target audience
Matero is a natural healthy drink dedicated to people in all ages, as a alternative for: • mass market energy drinks • coffee for young people • drivers • party as alcohol substitute • lazy Sunday brunch / Saturday after time • at office hours e.g. programmer favorite refreshment • drink at home, refreshment reword Carbonated mate-based drink is as well an alternative to caloric beer, rust-free cola, "healthy" carton juice or energy drinks. It is an alternative for cola/ pepsi and other soda drinks, because it is plant based energy (mate), deeply rooted in amazonia heritage, contains a natural caffeine and has a great taste with low sugar. You can buy it on the party / onto go / beach / meeting with your friends.
This will be a first label of five from the product line.Front of pack label of Matero drink either front paper sticker (club-mate) + back of pack paper sticker or one wrap-around paper label. main varinat: Matero MATE (light yellow tea transparent drink) - WITH THIS WE WILL START OUR COOPERATION The main goal is that the bottle label has an international character. Product will be sold all over the world. Design should not be too complicated but eye-catching some how. Rather TYPOLOGY then colorful drawings. The character of the brand - simple design - international strong brand - a combination of a kraft style with life style - striking the competition (must check the competition) - rather TYPOLOGY then colorful drawings We want to show on the label that the product is natural refreshing and gives energy. For example, by writing 'natural energy', 'energy' or other similar inscriptions/slogans Our idea is that the label include: - two contrasting colors (preferably black and white, cream), but we are open to different color compositions. - the impression of "threadbare", "washed out" letters. - an example of letters that we like: American craft style, old school, vintage Packaging : 330 ml transparent bottle “ Eddie” ( long neck ) / twist off cap Dimentions : 160x85 mm, without tie on the bottle One of the Matero brand driving story could be old fashioned whiskey design ( attachment )
What to avoid
160x85 mm, without tie on the bottle
$299 Bronze package
Every design category has flexible pricing for all budgets. Product label starts at €269.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product label.
Designers across the globe delivered design magic.
Matero collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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