markX8c got their new product label by running a design contest:
Double Vision Series
Check out markX8c's Product label contest…
Food & Drink
Galveston Island Brewing
Double Vision Series
Description of the product
A Double IPA series featuring 4 beer releases in 2020. The beers are big, hoppy, high alcohol beers.
Description of the product target audience
Craft beer drinkers.
Our main focus is to create a unique background art that creates an identity for our new Double IPA series- Double Vision Series. We are looking for 4 cans with the same art in different color variations to represent 4 different beers. We are looking for something to grab the consumers eye- bright, loud, colorful, artistic! Items we want to see on the can (from top to bottom on the front of the can): -Waves around the top of the can (color does not matter) -Galveston In Sierra Madre at top of can -Hop flowers integrated into wayfarer glasses -The series name, Double Vision Series -The beer name with ABV (each beer name in a unique font, we want the ABV to be clearly visible) -BOI: Brewed on Island at the bottom Please see attached Double Vision .pdf. for reference of some basic idea. Feel free to be creative. On the back leave room for: Our logo Beer description Brewery Name & Address Government warning Bar code Independent seal Needs to be in CMYK
What to avoid
Stock format from our existing cans.
Can Source Artwork guidelines file attached.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product label.
Designers across the globe delivered design magic.
markX8c collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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