hoku products got their new product label by running a design contest:
Hawaiian brand expanding one-of-a-kind products
Check out hoku products's Product label contest…
Food & Drink
Other color requirements
Description of the product
We are looking to make a new label for our newest food product which is breadfruit flour. It is gluten and grain free. We are interested in copying our previous product layout for this product so this wont need any new concepts just layout. Here are some details: -10 oz package -4 color -printed on a stand up pouch of their rice paper or natural paper
Description of the product target audience
allergy free users, home chefs, health focused, gluten free, grain free, paleo, gourmet, local foodies, gifts
We need a label printed on a stand up package and would like the designer to assist us on how that would look and even where to print on a package. We like a natural look either rice paper or another unbleached look. We are making flour so either a window showing the product would be preferred. The package needs to look just like the Taro Cake sample but replace the illustration with the illustration I attached FPO. Also the purple stripe on the front of the sample will be replaced with a green color matched in the illustration. all the call outs will be the same. -replace Taro Cakes with 'ulu flour -sub line is -need a space for the nutritional label on the back with ingredients and manufactured by statement....copy info from taro cakes package
What to avoid
we are copying our Taro Cakes look but replacing the copy and color purple with a light green.
7 x 4 1/2 x 1 3/4
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product label.
Designers across the globe delivered design magic.
hoku products collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
We think contests are a super fun way to get design.
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