AssoTè Infusi got their new product label by running a design contest:
A label for the first all-Italian Tea
Check out AssoTè Infusi's Product label contest…
Food & Drink
Tè Bianco del Verbano (Verbano White Tea)
Description of the product
We are launching the first Italian Tea. A White Tea. Totally grown and processed in Italy. An hand-picked and handcrafted tea, with period of harvest declared on the label. The tea is produced in a very limited quantities for an absolute Unique, Special and Limited Edition. Our tea garden is in Piedmont region in the north-west of Italy, on the border with Switzerland, at the foot of the Alps, an area renowned for its superb camellias, because the tea plant is also Camellia, namely the "sinensis" species. It is here where, for four years, experiments have been carried out on the cultivation of tea that is fully Italian, organic and 100% local. Our tea garden today is the biggest tea plantation in Europe after the plantation of the Azores. And now, after a long wait of four years, we are proud to launch the first all-Italian tea produced in a very limited quantities for an absolute Unique, Special and Limited Edition, in occasion of the 1st International Tea Day.
Description of the product target audience
Our tea is intended for tea lovers and tea experts, and for those conusmers who are very attentive to the quality of the product (they prefer loose leaf tea instead of the broken tea of the tea bag), its origin, its freshness (the date of harvest of the tea it is a very rare datum on tea marketed in the Western countries), and its healthy properties (and these are streatly connected with the freshness of tea). Our tea is intended also for consumers who prefer local and artisan products, and consumers lovers of Made in Italy food.
We launch our tea in occasion of the 1st International Tea Day. This tea will be produced in a very limited quantities for an absolute Unique, Special and Limited Edition. For the text please refer to the attachment. The label is in Italian. For foreign designers I have also included the text translated into English only as a reference. Any suggestions on the text, the layout and about any other aspect of the label are very welcome.
What to avoid
Avoid images, fonts and designs that recall the Asia and the East culture and traditions.
The tea will be packaged in a metal cylindrical box as in the enclosed image. The size of the label is 106 x 289 mm
€269 Bronze package
Every design category has flexible pricing for all budgets. Product label starts at €269.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product label.
Designers across the globe delivered design magic.
AssoTè Infusi collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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