SanMerucci got their new product label by running a design contest:
Needed Simple, Chic Wine Label for Hand Crafted Winery
Check out SanMerucci's Product label contest…
Food & Drink
Other color requirements
Please use Pantone colors
San Merucci Winery
2016 California Red Blend
Description of the product
Fruit forward red blend with subtle oak notes such as vanilla and spice. Hand crafted and bottled California's Central Valley from local family farmed wine grapes. Limited production and distribution on the West Coast.
Description of the product target audience
- Our target market are people who are in their late 30s to early 50s - Who enjoy wine on a regular basis - Who have a "comfortable lifestyle" and are "on trend". - Who are knowledge able about wine and enjoy sharing wine with friends and family
- Simple, Chic, Modern - Initial thought of neutral colors, but not a requirement - Possible use of a "Basket Press" - Possible use of embellishments (ie - foil, embossing, varnish, textured paperstocks, etc) - Label compatible with a 750ml Bordeaux Cork Bottle
What to avoid
Gothic and gaudy design
$400 Custom package
Every design category has flexible pricing for all budgets. Product label starts at €269.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product label.
Designers across the globe delivered design magic.
SanMerucci collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
It was a pleasure to work with Lauren! She was easy to communicate with and listened and interpreted to our ideas and requests perfectly. Will be sure to be doing some projects together again.
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
Recently completed contests:
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