johnmS got their new product label by running a design contest:
Re-design an e-liquid label
Check out johnmS's Product label contest…
Food & Drink
Other color requirements
im open to other colors
Cannoli Be One
Description of the product
A cannoli e-liquid for electronic cigarettes
Description of the product target audience
We have an existing label that will be uploaded. I would like to see the essence of the original label incorporated into the center. Along the edge need a different logo present "80V E-liquid" Also need 4 more variations of this label so the winner will be guaranteed more work. There are regulations that need to be taken into consideration. I will upload a different label with all the regulation information that must be copied (basically all the text and warnings) Nicotine levels: 0mg/ml 3mg/ml 6mg/ml 9mg/ml Also need the nicotine displayed as a percentage as well on the bottle We need the design to remain true to the original but look obviously rebranded. Also incorporate the new logo that is attached. I'd like the gray gradient in the center .. not opposed to a new graphic for the cannoli but try to keep continuity but NOT cartoony or child appealing. I will provide more information when necessary Will also need incorporation of a barcode The Butter Pecan Toffee label attached is an example of the necessary dimensions and the warnings... do not use as a basis for the design. The 80V logo must be present on the side of the bottle as seen in the Butter Pecan Toffee graphic
What to avoid
cartoony or child appealing looks
3.25" x 3.75"
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product label.
Designers across the globe delivered design magic.
johnmS collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
Recently completed contests:
Our target audience is millennials (age range 21-36) seeking well-being and a healthy lifestyle. It will be consumed in
consumers of 30-45 age group, corporate/business people
We'd like the bottle to appeal to a large demographic, from ages 20-60+, men and women.
Ages 21-35 who want an alternative drink to beer. Location mostly LA and NY. Male and women consumers about 50/50 split.
Men and Women - ages 25 to 60 yrs old. Health and well being enthusiasts