redrock18 got their new product label by running a design contest:
SoyBoy Tofu Label Refresh
Check out redrock18's Product label contest…
Food & Drink
SoyBoy Tofu & Tempeh
Description of the product
One of America's most popular tofu brands.
Description of the product target audience
Vegetarians and vegans
a 'refreshed' label
What to avoid
this is NOT a rebranding. no changes to logo or tag line.
package dimensions are >> 103 mm wide by 150 mm tall . needs a thin black line around graphics for package printing application
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product label.
Designers across the globe delivered design magic.
redrock18 collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
Recently completed contests:
Athletes (male/female) ages 16 and over, Bodybuilders, health enthusiasts, people pursuing a healthy diet or trying to l
Ages 21-35 who want an alternative drink to beer. Location mostly LA and NY. Male and women consumers about 50/50 split.
21 years old and up!