joepaulpalau got their new product label by running a design contest:
Yogurt product label - new age company - create a winning design
Check out joepaulpalau's Product label contest…
Food & Drink
We are a new age yogurt company selling high protein products to the health and fitness market. Our products are sexy and appealing and have a high consumer value. We are the vitamin water of the yogurt market.
What's your vision?
The label must now include this piece of copy: 'Quark: really awesome white stuff' The labelling must creative and fitting with the new age and forward looking company which we are. It must convey sophistication and functionality, and be appealing for the consumer to want to pick up and eat the yogurt inside. We do not actually sell yogurt, we sell 'Quark' which is our new and innovative yogurt substitute. Labelling must be circular approximately 85mm in diameter (vector format) Following information must be included: Everything in inverted commas must be included as written, the rest is descriptive. Brand name and logo: yoqo (see attached file) Tagline description: 'Quark' 'Ingredients: Quark, semi-skimmed milk, strawberries, stevia' The following are the most important selling points of our product: '20g protein, 120kcal, 0g fat' The product is 'strawberry' flavour The product is 'manufactured for Prolait in England' 'Best before under lid' 'All natural ingredients' weight: '155g'
See attached logo For inspiration PLEASE GOOGLE: 'Quick Kiwi' 'Doo smoothie' 'vitamin well' 'vitamin water' 'chobani' 'frts & ygrt'
$299 Bronze package
Every design category has flexible pricing for all budgets. Product label starts at €269.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product label.
Designers across the globe delivered design magic.
joepaulpalau collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
Recently completed contests:
60% Women, 40% Men 24 to 54 years of age, United States.
We'd like the bottle to appeal to a large demographic, from ages 20-60+, men and women.
Ages 21-35 who want an alternative drink to beer. Location mostly LA and NY. Male and women consumers about 50/50 split.
College educated, 21-39, living in urban and suburban communities. Slightly more men than women
Men and Women - ages 25 to 60 yrs old. Health and well being enthusiasts