ZW-S got their new product packaging by running a design contest:
Calling all Designers to create ZENWATER Packaging
Check out ZW-S's Product packaging contest…
Food & Drink
We, ZWS, are a new company that find inspiration in nature and have found a revolutionary way to bring fresh water to all areas around the globe including but not limited to the areas that do not have the opportunity to drink fresh and pure water. We sells unique water filtration systems which filters, purifies and mineralizes regular tap water into fresh and pure drinking water. We are a company that cares about the earth and we would like to reflect that into our products and packaging.
What's your vision?
We need to create a package for our water bottle filtration system. The product will be given away at events and through online marketing means so we would like for it to have a 'lasting impact' design. We currently do already have a logo (see attachment), however, we're NOT set on it. If you feel you can be more creative with the logo, please feel free to throw together your rendition. **NOTE: This design is for the packaging (box) only. Not the water bottle itself.** Background Info: ** Water Bottle: The water bottle is already designed and it's a simple plastic bottle with a carbon filter attached to the end of the straw. The filter is made up of high-grade carbon element excavated from Reno, Nevada in the USA. Because the carbon is derived from nature, we would like to incorporate an earthy feel to our design. ** Package Material: The design will be printed on simple cardboard packaging material. It will be printed in full color by an industrial printer. ** Package Size: The final dimension of the packaging/box will be - 22cm(L) x 6.5cm (W) x 6.5cm (H) Please see the attachements. I have included the factory die line (guidelines). ** Requirements for the design: 1) Have a clean, simple and modern design with an 'earthy/organic' kind of feel to it. We're open to ideas so please feel free to submit all of your creative ideas and designs. 2) Incorporate some bright or subtle colors to make the design 'pop'. We're open to colors, however, as a suggestion multiple shades of blue (for water), shades of green (for life) and other earthy colors. **NOTE: Please keep in mind this package is for a 'water bottle with filter'. We're not 'organic' but want to embrace an earthy feel.** 3) Include our company name "ZWS" (you can use our logo or come up with one of your own. we're open to ideas) 4) Include the product name "purepint" (this is the name of the bottle. we're not 100% set on it, but for the time being please use it. as a suggestion, maybe bold pure and unbold pint or vice versa.) 5) Include the following highlights of the product: "High-Grade Carbon from Reno, Nevada" and "BPA Free" 6) On the side of the package, include an area for a UPC code and on the same side as the UPC, create three small circle in the following color: GREEN, BLUE, PINK (these are the colors the bottle will come in. we will use a marker to 'mark' the color on the package) Also, somewhere on the bottom corner, please write: "Made in China" and also add "ZWS, llc." 7) On the other side (not the side with the UPC/color circles), use this space to design our 'movement'. ZWS has a movement called "metoyou". The mission of the movement is to help those without fresh water. For every bottle we sell, ZWS will give one away to someone in need of pure drinking water. Please incorporate the following into the design: "metoyou" (suggestion: bold 'me', unbold 'to', bold 'you') and "Water is life's most basic need; With every bottle that is purchased, ZWS will donate a bottle to a person in need of pure drinking water. It's our commitment and promise." and "The way you drink can change the world one bottle at a time." Feel free to be creative with the typography on it as well as the layout (use images etc. - If you use images, let us know where you got it so we can purchase right to them if we choose your design.) We just want one side of the packaging/box to be dedicated fully to explaining what our movement is about. 8) Somewhere on the box, please include "Made in China" ** Your Creativity We would love to see all of your creativity and challenge you to create a package/box that really captures the attention of the consumer while getting our message across. We would love to see creative incorporations of an 'earthy' feel while maintaining a clean and modern design. Let your design imagination run wild! We can't wait to see your results. **NOTE: We promise to provide as much feedback for every design we have submitted. That's the least we can do for your hard work and efforts.** ----- ***** UPDATE 05/16/2013 ****** ------ Hello Awesome and Talented Designers! We're enjoying see all of the designs start to flow in! I would love to see more so keep them coming! Here are some designs we like. Hopefully you can capture some of the aspects into our design. http://www.icanbecreative.com/res/package-design/5.jpg http://www.icanbecreative.com/res/package-design/19.jpg http://www.behance.net/gallery/MEDICINE-PACKAGE-DESIGN-2012/6351409 http://wedesignpackaging.com/wp-content/uploads/2013/02/Activate.jpg If any one has any questions we can address, please feel free to ask!! **NOTE: We will also be adding a photo of the water bottle that will be going in the box. Some designers requested they see that to try and incorporate it into the design. That will be in a future update. Please look out for it!** ------- ************** ---------------- ********* UPDATE 05/17/2013 *********** -------------- ************** -------------- Hello Awesome and Talented Designers! As promised, we have uploaded images of the water bottle we will be using along with the filter cartridge, the bottle by itself, and the cap. We ask that if you decide to incorporate the bottle into the design, that it be a trace of the bottle. As an example, there was a contest on here that was held by someone else for a chip bag. A designer here on 99designs did a great job 'tracing' the 'lotus seed'. See here: http://d8u1nmttd4enu.cloudfront.net/designs/21828539~3c48e1fe6e58c443c4fe903a3dbea60cd925a6d9-original We would like to see something of that nature. Please keep in mind that this package design will be used for all 3 colors (green, blue, pink/magenta). That is why we ask that you include 3 small circles with each color on the box so we can 'mark' it's content.
Let your creativity flow and have fun with this project!! If you have any questions, please feel free to ask and we will make sure they get answered! Thanks for your efforts in advance!
$399 Bronze package
Every design category has flexible pricing for all budgets. Product packaging starts at €409.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product packaging.
Designers across the globe delivered design magic.
ZW-S collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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