I. Ruesen got their new product packaging by running a design contest:
Design the packing for new milk powder brand Isabella
Check out I. Ruesen's Product packaging contest…
Food & Drink
Milk powder, brand Isabella
Description of the product
Milk powder to be sold in Africa, suited for making yogurt, liquid milk and usage in coffee/tea. Product is made of cows milk, the packaging should have a natural appearance.
Description of the product target audience
African customers (mainly women)
Product packaging of a new brand of milk powder, called Isabella. The main export market is Africa so the design should be colorful and attractive for that market. Main color we would like to see is orange. Some images of milk, cows, Dutch elements would be nice (product is from the Netherlands)
Please see Ginny PDF file
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product packaging.
Designers across the globe delivered design magic.
I. Ruesen collaborated with designers to refine their ideas
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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