contacthz got their new product packaging by running a design contest:
Eye catching design needed for compostable supplements pouch
Check out contacthz's Product packaging contest…
Food & Drink
Mushroom Complex 6 (placeholder text, this design will be used for every product in the range so there's no specific product name)
Description of the product
Time Health is a premium brand of food supplements aimed at the health conscious individual. We sell mainly additive-free, whole food vitamins, minerals and antioxidants. We will be starting to use a completely compostable pouch (hence the competition) so we want to update our current pouch design to reflect this.
Description of the product target audience
Moderate to high disposable income. Our customer split is around 55% female and 45% male. We have customers of all ages all the way up to 60+ but our highest proportion of revenue comes from the 25-34+ age range so the design should be geared more towards the younger generation.
Front: Focus on the top/bottom/left/right/gusset design pouch which will be printed onto all of the pouches regardless of the product. We currently use a clear label (140mm x 100mm) for the product specific information which you may with to try redesigning. In terms of the front label, we'd like to see some options of how the front of the pouch could look if entirely dedicated to the design i.e. without the suggested use/ingredients/storage information (which would go on the back instead) you can find our current label for Mushroom Complex 6 on the attached files. We want to make it clear the pouch is now compostable so perhaps use green colours, etc on the tear off strip at the top/bottom of the pouch. We're still unsure of what the background colour the pouch will be so feel free to experiment we cannot use gold on compostable pouches as this requires metalics which are not compostable. Back: Use the reverse side of the Sevenhills pouches as inspiration for the back, we like how they have their charity work on the back, perhaps we could have a company bio (rip some information from the website) and talk about our commitment to the planet by using greener materials (compostable pouches).
207mm (Height) x 133mm (Length) x 30mm (Width) x 90mm (Gusset)
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product packaging.
Designers across the globe delivered design magic.
contacthz collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Amazing job! I love the new promotional pictures ilona helped me create for my brand. They are amazing and will 100% help us market our product. Thank you so much. We loved them so much ilona is going to help us with Amazon infographics. Her designs are beautiful and really capture our products.
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
Recently completed contests:
Home bakers, small artisanal users for small horeca applications, and people wanting to consume it "as is" as a chocolat
The snagger can be used by everyone. Male, female, young and old. At home at the game console, in front of the televisio
Check out other food & drink design inspiration
We love talking design:
6 days ago | 23 min read