noahbernett got their new product packaging by running a design contest:
Kick Stress, Live Powerfully. [vape starter kit design]
Check out noahbernett's Product packaging contest…
Food & Drink
fly (cbd) -could be included in logo/name or not
no website yet
Description of the product
Our CBD products help people with pain and anxiety focus and live powerfully. The tentative slogan is: Kick Stress, Live Powerfully.
Description of the product target audience
Unlike most of the cbd companies currently in the market place, I plan on marketing my company to a younger crowd between the ages 20-40 years old. I will be teaming up with social media influencers to promote my products... just to give you an idea of the type of demographic. A large number of the population in that demographic have trouble focusing and suffer from anxiety so those will be the pig pushes with my brand story. The first products I will be marketing are my own vapes + cartridges as well as juul compatible CBD pods. I've attached a few images of different brands and colours that I like. I also put together a few images with the name of my company and the product with different background colours to show you what I'm looking for. I'd like each Starter kit or vape cartridge to encompass a different vibe which I think could be accomplished through the colours of the images I uploaded with the fly on them. I like the light blues (3115cish), tangerines, the shade of pink (the one from the attached pinapple picture) an other pastel like colours. My brand will help people with the following aspirational identities they have: live life to the fullest, excel at life, be happy, dynamic and powerful. In essence, this is what my products will help my customers with. That being said, i don't want the design to be cheesy, it has to be cool, new age, instagramable. I think I am leaning towards bold fonts with pastel like / bold colours. Check out https://www.ghostlifestyle.com/ & https://www.smartsweets.ca/ . Personally, I find these a bit too intense and I'd like my brand to be a bit more sophisticated but they are a reference. If something is not clear or further direction is needed please do not hesitate to get in touch!
I want a package design for my line of CDB Vape pens. My brand focuses on three main categories: Anxiety, Pain & Focus. In other words, each product category has CBD products that are formulated to address those areas i.e CBD oil for anxiety, CBD oil to Focus. For reference, the Alice vape that I've attached a photo of is likely the same box I will use and it is the exact same hardware I will use. I included a few different box options as I'm still deciding on which box (i figured it depended on how the design came out). To be clear, the vape pen itself will be consistent through each category, however the cartridge (which contains the CBD oil), will have different formulations. This contest is for 1 out of the 3 product lines. Given that I will be marketing a 'Starter Pack' which will include the vape pen, charger and specific cartridge, I would like to design 3 similar starter packs where the difference between each will be wether its geared towards Anxiety, Pain or Focus (again, this contest is for the Focus line). The elements that will change between these three options will be the name on the starter pack, CBD concentration, the colour scheme ect. I think it may look good to have the actual vape itself on the package perhaps leaning against something, perhaps not. That being said, maybe it would look better to keep it clean without. The front top center of the packaging should have my company logo (still haven't decided on this yet) The logo doesn't have to be the center piece of the packaging...it might just be my company name in a nice font. Given I haven't done the logo yet, you can just use the name for now. I would like my products to be consumer centric and therefor whats most important is for the packaging to convey what they will experience when they use the product. This could be accomplished through special colour tones ect. The front will also have to contain the CBD content: 500mg -full spectrum- as well as what it is thats being sold i.e Starter Kit : device, usb charging port, 500mg relief cartridge. I'd like the 500mg to be easily visible as well as the name of the product i.e relief, or chill. Again, because I'm marketing to the 20-40 year old crowd, this product needs to be instagramable and something they'll want to share on their platform and feel cool using. Back of packaging: Must Include: -Kick Stress, Live Powerfully. (if you think there is room on the front without it being too cluttered can try putting it there) -Hemp Benefits: -Enhances clarity and mental performance.* -Supports positive mood and calmness*, -Helps maintain join health and flexibility.* [in small] -CAUTION: Use only as directed. Consult your physician before use if you are pregnant or nursing, have a serious medical condition, or use prescription medications. For adult use only. Keep out of reach of children. [put in super small] -*These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent and disease. [put in super small] -Barcode -Manufactured for no name + [address] -Small area for supplement facts -website If something is not clear or further direction is needed please do not hesitate to get in touch!
I have the A.I files for the dielines of the packaging options I uploaded if needed. The likely packaging I will use has the following diemensions: 64mm*110mm*15mm To be clear, I've uploaded a few different vape starter pack options ( DISREGARD THE ACTUAL VAPE PICTURE ON THE FRONT) the vape I am using is the one I labeled as the one I am using (the same as the Alice brand one). If you think of a different cool packaging idea, feel free to present it as I can get custom made boxes. I'd probably prefer one of the less bulky packages. It needs to look sleek and crisp. For the packaging that has the green top (the one i will likely use)...you can remove the top part with the hole as I won't have that hanger hole in the final. If something is not clear or further direction is needed please do not hesitate to get in touch! I have higher quality images of the vapes I will be using if needed.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product packaging.
Designers across the globe delivered design magic.
noahbernett collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
Recently completed contests:
Quality Seekers, Urban Millenials, Foodies, (70% Female / 30% Male)
We sell our 1 Ltr / 500 ml bottles for individuals and some cafes ( delivery ) , thinking in the near future to put our
This is a mid to high end gummy. People that care about their bodies and want the best. You would take gummies to relax,
We will be launching the product as both a 1ltr PET bottle for retail consumers, and a 10kg bag in box for trade/food se
Age 21-45 Male & Female who loves partying, going out, drinking, clubbing, chilling, etc.
Check out other food & drink design inspiration
We love talking design:
5 days ago | 16 min read
6 days ago | 8 min read
11 days ago | 11 min read