Kimera Koffee got their new product packaging by running a design contest:
Kimera Koffee Superfood Creamers
Check out Kimera Koffee's Product packaging contest…
Food & Drink
Description of the product
These are powdered creamers that you add to your coffee
Description of the product target audience
basically everyone looking to give their coffee a creamier taste without
Far East / Japanese Watercolor Bag Design 1. Before starting the new design. Please take a look at our core COFFEE line and their bag design. Even though these creamers will have a unique design we still need them to have some relation to the overall language that run through our designs 2. Using Japanese Watercolor (or brushstroke) we will create three similar product packages for the 3 flavors of Kimera Kreamers • Kimera Kacao Booster – Raw Cacao • Kimera Dragon Kreamer – Dragon Fruite/Pitaya • Kimera Butterfly Kreamer – Butterfly Pea Flower 3. Inpsired by Japanese Watercolor we could create simple burshstrokes over a white bag to create the design of each bag. (Inspiration images below, but do not limit yourself to my exact instructions) • Kimera Kacao Booster – Color Brown. Image: Samurai sword stuck on the earth. Samurai silhouette • Kimera Dragon Kreamer – Color Red. Image: Watercolor Dragon • Kimera Butterfly Kreamer – Color Blue. Image Watercolor Butterfly 4. Inspiration for the Kimera Logo. See attached OLD Kimera Kacao Booster Packaging. As you can see the Kimera Logo is made from cacao powder. We could play with a similar powder design for logo on each bag. With its respective color Brown, Red, Blue 5. Products are Vegan, Gluten free, Lactose free, Non-GMO, Soy free 6. Designer will have to create 3 unique Nutrition Labels 7. Once preliminarily designs are selected, we will work on proper wording, final nutrition label and final barcodes The logo could also be portrayed as dust over the paper canvas The benefits of this design is that users view it as reputable and comes with a predetermined sense of history and validity.
What to avoid
We have provided the bag template in the files above.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product packaging.
Designers across the globe delivered design magic.
Kimera Koffee collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
Recently completed contests:
The product is targeted at men and women 50+.
Anyone can use this product!