NVR REST got their new product packaging by running a design contest:
Modern Coffee Bag Design - NVR REST Coffee Co.
Check out NVR REST's Product packaging contest…
Food & Drink
NVR REST (Coffee Co.)
NVR REST Coffee
Description of the product
We're NVR REST - a coffee company geared towards fitness enthusiasts who enjoy premium grade coffee and luxury lifestyles, but still put their noses to the grindstone and crush goals every day.
Description of the product target audience
Fitness market - bjj, heavy lifting, gym shark type people - we've been leaning towards becoming the Red Bull of Coffee. Our primary markets are based in TX, CA, NV, and FL. Income is variable but has fallen between $70-185k. Individuals tend to be outspoken and enjoy a minimalist/ luxury lifestyle. Our tagline is Get Shit Done and our goal was to create labels that (canvas was used for the labels - Majesty and ColoPro fonts with echo and neon effects).
I need a design for all-over print coffee bags with labels. The bag should be a full wrap print and labels will be placed on the front of the bag for each flavor. Our current bags/labels have been included in this project. The consensus has been to keep a black bag with metallic effects. (see https://www.loveblueisland.com/collections/coffee-bags for reference of my favorite bag). I've included a dieline that I'll need for printing, as well as a draft of my best work (gusset bag .ai).
3.625" x 9.6" x 2.3125" 12-16oz bags. A dieline from Roastar coffee has been included for sizing.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product packaging.
Designers across the globe delivered design magic.
NVR REST collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
Recently completed contests:
We are aiming to sell this product for woman 45+. It does not mean that product branding should look like for midlife/ol
Health conscious people. Gym goers, active people, men + women + kids.
Men and Women 25-45 who want to get the optimal performance out of their brain. Want to come across as STRONG, MODERN, E