This is the first product on a line of organic cosmetics targeted to skin health conscious women. The client requested a unique, clean design. Having this information as a starting point, i created a clean and memorable design. Every product will have a custom, unique abstract watercolor illustration that stands out on a shelf full of cluttered generic designs.
I used a humanist font that is feminine and fluid, and inspires trust, complemented by the organic nature of the illustration - together forming the perfect image for a organic, natural cosmetic product.