Van Holten's got their new web page design by running a design contest:
Design the bold relaunch website for the ultimate snack - pickles!
Check out Van Holten's's Web page design contest…
Food & Drink
We sell various pickle products to people on the go around the world (primarily in the United States). We are popular amongst all generations and especially within Black and Hispanic households.
Our pickles are fun, and we need our website to reflect that. From the bold colors on our packaging to the characters we use for our pickles, we want the new website to be in your face while still providing essential information and links to customers. We want simple movement on our website (such as images moving when you hover and simple elements that catch your eye) like on our inspiration sites. The new website should use lots of visual graphics, movements and contrast. Our current website is geared towards companies and not customers, we want that to change.
1. Home Page (Van Holten's) - Large image with some motion, feature some items with shop links, more graphics/images to take you to other pages (like Wilde Chips), area with graphics explaining product benefits, social media at very bottom, footer with links to other pages 2. Shop With Us - Large quote on graphic or something interactive at top (like "your new favorite pickle"), all products should be listed on this page with drop down to show nutrition info and shop links (will take them to Amazon Store Front), area for our Destini Product Locator at bottom (we don't want this to be it's own page, but maybe include a button on navigation banner to bring them here), footer with links to other pages 3. Vibe With Us - We want this to be a place for customers to hang out. We are going to start a blog with recipes, and features from influencers. This page should include images/graphics, more links to shop our products, but also an area at bottom of page to include FAQ's (link this in footer or navigation bar). Always include footer with links
Please be as creative as possible! We like to say, "We take our sales seriously, but not ourselves." The pickle industry is fun, goofy and growing like crazy! We want our website to match this energy. Envision a road trip where you stop at a convenience store to by snacks for the road and you pick up a Big Papa Pickle only to crunch on it from the backseat and watch the different scenery flash by - that is the nostalgia we're trying to reach.
Every design category has flexible pricing for all budgets. Web page design starts at €549.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their web page design.
Designers across the globe delivered design magic.
Van Holten's collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
The designer read the initial brief carefully, understood what we are looking for, and was flexible with the revisions. The design itself was professional, and it was effortless to work with CAKE. I'm looking forward to working with her again on a website or other designing work—experience 5/5.
Along the way, they met lots of talented designers…
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