Winnegamie Home Builders Association is a not-for-profit trade organization that provides resources, services & education about the housing industry to our members and our communities. The members are residential home builders and remodelers, contractors such as electricians, plumbers, roofers and carpenters, and businesses that are associated with the home industry such as mortgage bankers, flooring and cabinetry contractors, window and siding companies, etc.
As a member organization, WHBA sells the American Dream of Homeownership through continuing education classes for builders and contractors, hosting an annual home expo and organizing two Parade of Homes events yearly. (the Parade consists of multiple Open Houses held concurrently showcasing member new home construction to encourage people to build new houses.)
Since WHBA is a non-profit organization, they host fund-raising events to sustain their organization and also support selected local events.
The organization holds monthly membership meetings to conduct the business of the organization, but they are also very social gatherings that generally include a meal and cocktails. The members of WHBA tend to do business with one another, and enjoy the social aspects of the organization.
The WHBA website serves many purposes for the organization but the two most important ones are providing information to members about the organization, and providing consumers with information about members.
Primary Target: Residential home builders and contractors, businesses related to the home building and remodeling industry, and companies that provide professional services to those businesses. (bankers, accountants, marketing firms, security, real estate, title companies, interior design, etc.)
Mostly men in mid-thirties to mid-fifties. Some with secondary education, but mostly craftsmen with on the job training and experience.
Secondary Target: General public looking for reputable companies to do work on their homes.
Mostly women ages thirty five and up, married with children, two income family that owns their own home.